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2020-09-10 Audi and Wayde van Niekerk release an inspiring #Lane8 campaign 1400x438_10Sep.jpg

• Wayde van Niekerk has been aligned to the Audi brand since early 2016 and is currently an Audi Q8 driver.
• The #Lane8 campaign looks back to Wayde’s 2016 Olympics win from the notoriously challenging, eighth lane in the 400 metres sprint.
• The campaign messaging metaphorically encourages an attitude of breaking through hardship and challenge, to inspire and encourage an outlook of optimism.

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2020-09-04 Audi connect due to launch in South Africa with the new Audi A4 Sedan 1400x438_4Sep-2.jpg

• Audi connect technology launches in South Africa with the introduction of the new Audi A4 – the first fully connected vehicle in the Audi product range.
• Audi connect represents the digital connection between driver, vehicle, and infrastructure.
• Fully connected and integrated features will include Car2X services around safety and service; security and convenience as well real-time infotainment functions.

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2020-09-01 Compact crossover with athletic elegance: The all-new Audi Q3 Sportback 1400x438_1Sep.jpg

• Introducing the first compact crossover of the Audi brand.
• Completes the Audi Q3 model line-up as the halo and design offering in the range.
• This all-new model emphasises sportiness, practicality and elegance.

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2020-08-24 Head of Audi bids a fond farewell to South Africa 1400x438_24August_1.jpg

• Trevor Hill, Head of the Audi Brand, leaves Audi South Africa at the end of August and returns to Audi’s headquarters in Germany after a successful three year contract in South Africa.

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2020-08-17 Audi introduces an online quotation tool for the Audi Freeway Plan Extension audi-afp-img-nemo.jpg

• A new online calculator at www.audi.co.za allows for an immediate cost estimate when planning for extended cover to the standard Audi Freeway Plan.
• The Audi Freeway Plan is standard on all Audi's and covers the first five years and/or 100 000 KM.
•The Audi Freeway Plan Extension offers extended cover to the standard maintenance and service plan for up to 10 years and/or 300 000 KM.

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2020-08-12 It came, it saw, it conquered: the all-new Audi Q3 Sportback wins ‘Best Cars 2020’ readers’ award 29914 Q3 Sportback.jpg

The Audi Q3 Sportback, introduced just a few months ago, has won the ‘Best Cars’ readers’ award - prevailing against 62 strong competitors in its category.

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2020-08-12 Strikingly stylish and adaptable. The all-new Audi Q3 Sportback is here. 29914 Q3 Sportback2.jpg

The new Audi Q3 Sportback is a striking re-interpretation of one of Audi’s most iconic and desirable SUVs.

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2020-07-21 Virtual events space can still drive an exciting brand experience 1400x438_21July_3.jpg

Using virtual technology as part of the marketing mix and more specifically in the eventing space, has surely been spurred on during this global COVID-19 pandemic. It’s one that not only presents an opportunity to innovate, but can most definitely support a new and exciting brand experience, writes Tarryn Knight, Head of Marketing and Product at Audi South Africa.

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2020-07-08 Audi launches an affordable service plan for older vehicles 1400x438.jpg

• AudiSmart Service is a new and innovative service plan available at an affordable price.
• The plan is applicable to all Audi models which are 6 to 13 years old and that fall outside of the standard Audi Freeway Plan.
• It covers two oil change services over two years and/or 30 000 KM, at an approved Audi Dealership.

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2020-07-07 Recognising and awarding performance: inspiring excellence when we need it most 1400x438_29June.jpg

It’s often that during challenging times, the hardest work, longest hours and extra effort are put into a job, a task or a project. It’s also during these times that great performance needs to be recognised and acknowledge because when the going gets tough, we need our best-performing teams to be at their best, writes Trevor Hill, Head of Audi South Africa.

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2020-06-29 Top Audi Dealers virtually recognised for excellent performance mccarthy-audi-centre-arcadia-01.jpg

• The Audi Silver Arrow Awards celebrates Dealer excellence within the areas of Sales, Service, Parts and Accessories and Audi Financial Services
• A first-of-its-kind virtual celebration offered recognition to top performers through an exciting online event experience
• Audi Centre Arcadia wins the prestigious ‘Audi Dealer of the Year’ for the third consecutive year

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2020-06-24 Premium and practical mobility: Introducing a brand and business promise which delivers value at a very relevant time buying-an-audi-article-header.jpg

As the world collectively reflects during this uncertain time and businesses rethink their plans and objectives, our relationship with mobility also requires reflection.

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2020-05-15 Explore Our Online Technology Platform | Audi South Africa article1400x438.jpg

Car enthusiasts will be pleased to know that Audi’s online technology platform now offers an effective and educative way of making use of your free time, with a showcase of the Audi motoring technology that makes modern driving so exciting.

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2020-05-06 Audi Freeway Plan further extends relief to Audi drivers audi-afp-img.jpg

• The standard Audi Freeway Plan is a comprehensive maintenance and service plan that covers all Audi vehicles for the first five years and/or 100 000 kilometres
• The Audi Freeway Plan will offer a further 3 month extension period for valid contracts due to expire soon
• The extended relief period is a further support measure from Audi due to the impact of the COVID-19 pandemic

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2020-05-05 Audi as part of VWSA lends further support to fight COVID-19 A202289_medium-1400x438.jpg

Volkswagen Group South Africa, which Audi forms a part of, have increased efforts to provide aid in the fight against COVID-19.

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2020-04-29 Take a Slow Drive with us in the New A6 Sedan A6-Dealersite-HPB_1400x438_Blank.jpg

This period of National lock-down and social isolation has been a critical action in our country’s campaign to overcome the COVID-19 pandemic. It has had solid benefits in slowing transmission of the disease but it has also had unanticipated benefits as we begin to muse on our personal and professional lives, and what we’ve previously taken for granted – writes Trevor Hill, Head of Audi South Africa.

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2020-04-21 Audi as part of VWSA lends support to fight COVID-19 A202289_medium-1400x438.jpg

Volkswagen Group South Africa (VWSA) in which the Audi brand forms part of in South Africa, has been focusing efforts on the manufacture of masks and medical equipment to support in the fight against COVID-19 in our country.

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2020-04-06 Audi Freeway Plan offers relief during uncertain times afp-article-img.jpg

• The standard Audi Freeway Plan is a comprehensive maintenance and service plan that covers all Audi vehicles for the first 100 000 km or five years
• The Audi Freeway Plan will offer a 1 month grace period for valid contracts due to expire over the next few months
• Audi services due during the National Lockdown period will receive grace period of 1,500 KM or 1 month

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2020-02-10 South Africa votes the Audi Q3 as best Crossover SUV Q3-suv.jpg

• Audi Q3 takes top position at the 2019/2020 Cars.co.za Consumer Awards
• The Cars.co.za Consumer Awards (Cars Awards) recognised the best cars in South Africa

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2020-01-31 Upgrade in the business class: The new Audi A6 and S6 Sedan A185171_large copy.jpg

• The elegantly sculptured and multitalented addition to the luxury class
• The eighth generation of this full-size Sedan brings numerous innovations to the segment - digitalization, comfort and sportiness

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2020-01-15 New year brings with it leadership changes at Audi South Africa Image-HPB_Rings.jpg

Audi announces changes within its local management team as part of a broader leadership restructure at Volkswagen Group South Africa. Asif Hoosen who has been managing the Marketing, Product and Public Relations portfolio for the past three years, will now head up the Audi Sales, Operations and Volume Planning team.

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2019-12-17 Time for a road trip? View the Audi SUV range Header image option.jpg

The Festive Season is officially upon us, which means most of us are making the necessary preparations for the ultimate road trip. Whether near or far, the choices are endless as our beautiful South Africa offers such a diverse array of unforgettable destinations. For even greater possibilities you can venture out to any of our stunning neighbouring countries to explore everything from lush botanical landscapes to arid desert terrain.

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2019-12-06 The New Audi A7 Sportback - Audi’s Sporty Face Within The Luxury Class 1400x438_1.jpg

With the styling of a coupé, the space of a sedan, and the variability of an avant, the Audi A7 Sportback combines the best of three worlds. The second generation of the Gran Turismo, is the essence of Audi’s new design language in a large and visually striking four-door coupé and is now available for sale in South Africa starting at R1,250,000.

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2019-12-06 Audi A1 – The Small Hatch loaded with personality 1400x438_4.jpg

The 2019 Audi A1 Sportback makes an impressive statement. Features of the car include a fit-for-the-future infotainment system, a choice of efficient petrol engines, precision handling technology and safety systems all wrapped in a bold package.

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2019-12-06 Audi’s vehicle technology is ahead of the curve. 1400x438_2.jpg

Audi has become synonymous with staying at the forefront of vehicle innovation, especially when it comes to vehicle technology. Audi consistently delivers benchmark technological innovations on an ongoing basis, which range from lighting technology such as LED, HD-Matrix and laser light, through to future trends in autonomous driving innovations, such as the Audi AI:ME self-driving concept car.

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2019-11-19 The New Audi A7 Sportback The Sporty Face of the Luxury Class the-new-audi-q7-02.jpg

• Four-door coupé embodies progressiveness in design and technology
• All-digital control system and mild hybrid technology
• Gran Turismo with enhanced handling and more long-distance comfort

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2019-10-09 Audi now offers extended peace of mind motoring audi-afp-img.jpg

• The standard Audi Freeway Plan is a comprehensive maintenance and service plan that covers all Audi vehicles for the first 100 000 km or five years
• Audi drivers can now extend their Audi Freeway Plans to 300 000 km or 10 years
• The Audi Freeway Plan extension is a benchmark offer available in the automotive industry

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2019-09-05 New Audi A1 Sportback: an ideal companion for an urban lifestyle 3.jpg

• Eye-catching, sportier design with taut lines
• Infotainment and interior concepts from the Audi full-size class
• Local packages offering convenience, customisation and an inclusive value proposition

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2019-09-03 Compact SUV with all-round talent: the new Audi Q3 2b.jpg

The new Audi Q3 is a family SUV with great all-round talents. In the second generation it appears not only visually more self-confident

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2019-08-19 Audi at the 2019 Festival of Motoring – owning every second on the racetrack FOM-image.jpg

The 4th annual Festival of Motoring returns to South Africa from the 22nd to the 25th August 2019. The festival will take place at the Kyalami Grand Prix Circuit and will be crafted for both petrol heads and families to enjoy.

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2019-08-19 The Audi R8 Reinvents Motorsport A198203_large.jpg

Audi Sport is about more than just winning races. Driven by a hunger for innovation and an unstoppable passion, we translate motorsport technology into high-performance road cars. We’re constantly pushing the boundaries to achieve enhanced sports performance and efficiency. These Audi RS vehicles are only welcomed into the world after lengthy development and testing. However, once launched they make a statement wherever they drive.

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2019-08-05 The new Audi TT and TTS Coupé – an update for the design icon TT-Coupe.jpg


• Sporty design elements underline its dynamic appearance
• S tronic transmissions delivers sporty performance
• Comprehensive range of standard equipment improves the driving experience

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