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International news

2020-09-20 Audi electrifies FC Bayern Munich 1400x438_21Sep_1.jpg

• Champions League winners start driving Audi e-tron1
• Car handover and Audi driving experience in Munich
• Audi Board Member for Sales and Marketing Wortmann: “Together with FC Bayern we live ‘Vorsprung’ and are sending a message in line with our path toward an electric future.”

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2020-09-07 In depth: Audi and Climeworks store CO2 from the atmosphere underground 1400x438_7Sep.jpg

• Climeworks is building the world’s largest direct air capture and storage facility in Iceland
• 4,000 metric tons of CO2 will be stored as rock underground each year
• Hagen Seifert, Head of Sustainable Product Concepts at AUDI AG: “Important measure for reaching the Group’s climate targets”

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2020-08-25 Audi Environmental Foundation supports Nunam:
cells from old laptop batteries become mobile power banks
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• Nunam, a German-Indian start-up, manufactures stationary energy storage systems from discarded batteries and produces power sources for Indian merchants
• Rüdiger Recknagel, Managing Director of the Audi Environmental Foundation: “Effective cycles are an important lever for conserving resources”
• Prodip Chatterjee, co-founder of Nunam: “Even a five-year-old laptop can serve as a light source, power a small fan or charge a mobile phone”

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2020-07-16 Audi e-tron Is World Market Leader in Its Segment 1400x438_17July.jpg

• Audi e-tron the top-selling electric SUV in Europe
• Deliveries of the model increased by 86.8 percent as compared to previous year
• Electric offensive continues to gather pace with e-tron GT and Q4 e-tron models

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2020-07-15 Audi is number one in terms of patents for electric drives 1400x438_top-angle.jpg

• Premiere of the new technology newsletter
• Technical Development is one of the central think tanks for “Vorsprung durch Technik”
• Audi is the leader in patent applications filed for electric drives in Germany

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2020-07-03 Ready for the Audi e-tron: Audi equips FC Bayern training grounds with charging points Audi-partner.jpg

An electrifying partnership: The training grounds of FC Bayern Munich are getting ready for the Audi e-tron.

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2020-06-25 Audi and FC Bayern launch “Audi Digital Summer Tour” 1400x438-2.jpg

Audi is launching a worldwide pilot project with its partner FC Bayern Munich: The record-holding German champions are going on a virtual summer tour.

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2020-06-08 In virtual worlds in virtuosic style: Audi communicates in new digital formats A202752_large-resized.jpg

• At close range even from a distance: exclusive product and technology experiences in digital worlds
• New formats like “TechTalk” and “LiveOnDrive” successfully launched
• Digital technologies enable more intensive exchange with media representatives

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2020-05-26 Audi launches Mission: Zero environmental program: natural habitats at Audi locations 1400x438_Crop-1.jpg

• Audi celebrates five years of membership in the Biodiversity in Good Company initiative
• Numerous projects to preserve biodiversity implemented at all Audi sites; more projects planned
• Audi Environmental Foundation consolidating environmental management across the company and beyond

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2020-04-15 #AudiTogether: Solidarity Concert in the press shop at Audi 1400x438.jpg

• A live concert from the press shop provides a glimpse behind the scenes at Audi
• International violinist Lisa Batiashvili: “Presenting optimism and joy through music”
• In times of social distancing, music is balm for the soul more than ever

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2020-04-06 AudiStream: An online ticket to the world of Audi audi-production.jpg

• Virtual factory tours at www.audi.stream
• Online tour with experienced tour guides
• Experience the production of an Audi from your sofa

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2020-02-26 Financial year 2019: AUDI AG achieves its financial targets and sets a course for long-term competitiveness article1400x438.jpg

• CEO Bram Schot: “Exceptional situation due to corona: we are focusing on protecting our employees, contractors and guests and making the right business decisions in this volatile environment.”
• In a difficult environment, Audi achieves its financial targets for 2019
• Operating profit of €4.5 billion; 8.1 percent operating return on sales is within forecast corridor for 2019

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2020-02-26 From bottle to fabric: Seat upholstery made of PET From-bottle-to-fabric.jpg

• New Audi A3 with sustainable interior concept
• Up to 45 PET bottles with a capacity of 1.5 liters used per seating system
• Many additional components made from secondary raw materials

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2020-02-18 5G in production: Audi and Ericsson take the next step together 5G-in-production-Audi-and-Ericsson.jpg

• Audi and Ericsson present a further pilot project for 5G in production
• One of the first wireless automation application with a focus on personal safety
• Low end-to-end latency enables humans and machines to work together safely

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2020-02-12 AudiStream: Virtual journey through the world of production at Audi in Ingolstadt 25624_International-article_1400x438.jpg

• Interactive online offer provides insights into production and technology
• Tour guides accompany virtual tour and answer questions in real time

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2020-01-30 Audi and Maisie Williams invite the world to “Let It Go” and embrace electric future in Game Day spot Maisie-williams.jpg

• Audi returns to the Big Game by encouraging audiences to let go of the past and drive into an era of radical reinvention
• Cinematic spot features all-new Audi e-tron Sportback and sets scene for sharing brand’s path towards sustainable premium mobility
• Spot represents first installment and worldwide kick-off of global Audi brand campaign

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2020-01-28 Audi networks with traffic lights in Düsseldorf teaser_news_13613285.img.image.jpeg

• “Green wave”: Audi drivers know in advance when traffic lights will switch to green
• Andre Hainzlmaier, head of Connected Services Development: “Audi Traffic Light Information increases convenience, safety and efficiency on the roads”
• Studies show that networked traffic lights help to save fuel

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2020-01-22 Audi provides sustainable mobility and charging solutions at World Economic Forum in Davos world-economics-forum-in-davos.jpg

• Operation of the official shuttle fleet from Audi is 90 percent electrified
• Use of mobile shipping containers for charging made with used electric car batteries
• Company is continuously developing green charging solutions

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2020-01-14 Audi and FC Bayern heading toward the future together 1400x438.jpg

• Premium brands extend collaboration until 2029
• Players of FC Bayern München to drive Audi e-tron
• Hildegard Wortmann, Board of Management Member of AUDI AG for Marketing and Sales: “Linking of two strong brands that stand for premium experiences”

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2020-01-07 Mobility goes smart and individual: Audi at CES 2020 2020.jpg

At the 2020 Consumer Electronics Show (CES), Audi will once again display exciting exhibits – from futuristic vision vehicles to technologies ready for series production. In doing so, the premium brand is defining the digital experience of the future. CES is one of the world’s biggest specialized fairs for consumer electronics and is considered to be an indicator of future topics. It will take place from January 7 to 10, 2020, in Las Vegas.

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2019-11-13 Mobility offering expands: large-scale rollout of Audi on demand in Germany nemo-mobility-offering.jpg

• Up to 100 new locations to join network by the end of the year
• Exclusive service and mobility offering with dealership partners and cooperation partner Six
• Flexible usage period und broad selection of models

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2019-10-29 Audi electrifies Munich: new, free charging, parking and shuttle service at airport audi-e-tron.jpg

• Recharge and park for free at Munich Airport until end of 2019
• Also option of test-driving the Audi e-tron*
• Green power from Audi’s own photovoltaic system

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2019-10-28 Virtual robots support Audi employees working on PCs virtual-robots.jpg

• Audi introduces robotic process automation (RPA), as of 2020 also in combination with artificial intelligence
• Software robots, so-called bots, relieve employees of monotonous PC work
• Audi Board of Management Member for IT Martens: “Digitalization of processes gives employees more time for more interesting work.”

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2019-08-28 Audi at the IAA Frankfurt 2019 Option-A.jpg

• Audi Press Conference on September 10, 2019, at 10:30 a.m. (CEST)
• Two world debuts – Audi AI:TRAIL and Audi RS 7 Sportback*
• Show debut for an array of new models
• Shown to a live audience for the first time: the Audi e-tron FE06

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2019-08-29 Brand with the four rings shines at world’s largest lighting congress 1400x43.jpg


• Audi guest speakers on podium at ISAL 2019
• Next-generation digital Audi OLED technology

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2019-08-05 Audi combines e-scooter with skateboard Audi-escooter-01.jpg


• Audi e-tron Scooter: functionality and style for the last mile
• The rider has one hand free, can look around and give hand signals
• International production and sales planned for late 2020

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