Inspiration inspires creativity: Extraordinary things happen when you question boundaries, dare something new and turn it into reality. Find out what drives people in sports, art and music.
05/12/2023
Audi x The Gray Man: New perspectives
With The Gray Man, the filmmakers aim to reboot the spy thriller. Audi pumps up the action with two all-electric e-tron models. We take a peek behind the scenes of the production.
05/11/2023
Exciting new directions
Joe and Anthony Russo’s Netflix blockbuster The Gray Man aims to reboot the spy thriller, with Audi helping to up the action stakes. A conversation about agents, inclusive storytelling and how cars have evolved in cinema.
05/10/2023
Multitalented on the greens: The inimitable style of Troy Mullins
A multitalented sportswoman, Troy Mullins has already broken a golfing world record. But her place in the sport is hard won.
05/01/2023
No fear and no limits
As a snowboarder, Anna Gasser came, saw and conquered, but she’s not done yet. In this interview, she talks about how intuition ties in with striving to improve.
05/02/2023
Why surfers are futurists at heart
Stephanie Gilmore is a eight-time world champion surfer. She also believes that striving for perfection can make you happy.
05/08/2023
“Zeitgeist is a crack in the matrix”
Zeitgeist researcher Kirstine Fratz speaks at the Bits & Pretzels conference in Munich. In an interview, she reveals how zeitgeist triggers collective yearnings and what that means for the transformation of mobility.